In 1998, he established the Crossroads Centre in Antigua to help others overcome their addictions to drugs and alcohol and is active in its management oversight and fundraising to the present day. Clapton has organised the Crossroads Guitar Festival in 1999, 2004, 2007, 2010 and 2013 to raise funds for this centre.
Clapton has collaborated with The Prince's Trust, the leading UK youth charity which provides training, personal development, business start up support, mentoring, and advice. He has performed at the charity's rock concert numerous times since the 1980s, most recently in 2010.
In 2008, he donated a song to Aid Still Required's CD to assist with the restoration of the devastation done to Southeast Asia from the 2004 tsunami.
Football
Clapton is a fan of English Premier League football club West Bromwich Albion. In 1982 he performed a concert before West Brom player John Wile's testimonial game at The Hawthorns. It has been reported that the club rejected his offer to invest cash in the club around this time. In the late 1970s Clapton positioned a West Brom scarf on the back cover of his album, Backless. In the 1978-79 season Clapton sponsored West Brom's UEFA Cup home game against Turkish club Galatasaray.
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